EA7 Milano Cortina 2026

Show Direction for the EA7 Olympic Collection presentation at the Milan flagship store, celebrating the road to the Olympics. A two-part format: an informal first phase with models moving through the store in close contact with the audience, followed by a high-energy show featuring professional dancers and a live singer. Designed not as a one-off, but as a scalable experience connecting physical presence, digital content, and product—turning the audience into an active part of the story.

Event: EA7 celebrates Milano Cortina 2026

Agency: Venticento